Charleston PR 2013 Project News
Summer in Charleston has traditionally been a slow season for business. In the past people went to the mountains or went on extended vacations. Just 15 years ago people did not schedule big events in the summer, preferring to host them in the winter.
So much has changed and now summer has become just as active as the months between Labor Day and Christmas.
Recent projects we’ve been working on include:
CanSurvive Cuisine’s website
Researcher Michael J. Wargovich, Ph.D. and Chef Iverson Brownell met with us in 2012 to discuss the establishment of their consulting service. This year they were ready to move forward with the development of their website. CanSurvive Cuisine combines research in the latest inflammation fighting foods and the best cuisine to provide hospitals, grocery chains, the food service industry, point of sale health food stores and universities with meal plans, revised time-tested favorites, and new menus to provide healthful benefits. Their new website offers a few free recipes that showcase their amazing and flavorful work.
Branding and Logo Development for Voice Actor
We were introduced to voice actor and former WEZL on-air personality Bill Shelton by Robert Berman of Professional Service Group (they are our superb business management consultants who provide payroll, insurance and accounting services.) Bill is establishing his voice acting business to provide voice-overs, narrations, television and radio voices and trailers. Bill needed a logo for his new business and we were pleased to work with him to create an evocative representation of his dreams.
Bill shared his story which we found full of hope, excitement and dreams,
“From early childhood I was fascinated by the broadcast media, particularly radio. One of my dreams was to be in a radio station “behind the microphone.” I was fortunate enough to have that dream come true. Since one of my duties as a radio personality was creating radio “spots” I came to enjoy that part of the job. After retiring I set my sights on working as a voice talent. [I am]…inspired …to create a business using my talents and passion for the business.”
Based on Bill’s story, we created a logo which positions him as “the voice of possibility”—our way of saying he can give voice to your brand’s dreams.
Lowcountry Autism Consortium
We are now working with the Lowcountry Autism Consortium providing marketing communications consultation. The Charleston nonprofit organization was formed to bring together resources and information to serve families and providers in the autism community.
The organization’s annual Forum, a free all day series of presentations and workshops on the latest advances and insights into spectrum disorders takes place September 7th at The College of Charleston’s Sottile Theater with an expo in the Silcox Gym. For registration and information, head on over to the LAC website.
As we head into the final long weekend of summer, we wish you and yours good work to do, great people to work with and incredible ideas.