Setting Facebook Page Notifications and Managing Pages

Facebook Page management help

How closely are you monitoring your Facebook Page?  Have you reviewed your settings for your Page so that you understand who can post to your Page?  Are you receiving notifications when someone does post to your Page?

Apparently one Lowcountry nonprofit organization is not paying very close attention to their Facebook Page.  It’s a bit after 3:00 PM and I’ve noticed that a  post which entices people to view sexy videos of scantily clad women was made to their Page in the morning – and it’s yet to be deleted. Certainly this is not the kind of service this nonprofit wants to promote. Fortunately, few people visit a Facebook Page after they have liked it, preferring instead to interact with Page posts within their personal newsfeed or Page feed. (On the screen capture below, we’ve obscured the name of the organization and people depicted in the section of the Page captured.)

Facebook guest post to page for nonprofit

Facebook notification settings

When you set up your Page, review your notification settings to be certain that you will receive notifications for each and every type of action made on your Page. Below is a screen capture showing you what to click on to get to the area of your Facebook Page’s management area to adjust and customize your notification settings.

Screen capture of Facebook notification setting area

If you have staff turnover, also remember to modify your Page’s admin roles to change who receives the notifications from the Page.

Managing Page Roles and Admins

Many organizations’ managers forget to do this and as a result, have people no longer responsible for a Page receiving notifications and still permitted to access a Page’s information and insights.

Before you go another day, why not check your Facebook Page settings to be certain that you and / or the appropriate people are receiving Page notifications and have the correct Page admin role to administer the Page.


Need assistance managing your Facebook page? Give us a call at 843.628.6434. We’re available to assist you with page management, content development or strategy.

Facebook’s New Page Feature: What You Need to Know and Why Your Brand Will Benefit

The Scoop

Once again, Facebook has added a feature to make our digital world even more interconnected.

Facebook Product Manager, Andrew Song, announced on February 24th through Facebook’s Newsroom that Facebook has taken their newly introduced “Trending” feature to an even more collaborative level.

A Facebook Fan Page will now have the chance to show up on a non-following users’ News Feed if tagged by a Fan Page that they do follow. Facebook users will now see a connection between their liked Pages, just as they would a post by a non-friend’s Profile Page in which one of the user’s friends has been tagged. This new feature marks another move in blurring the lines between a Facebook Fan Page and a Facebook Profile Page, making it even more beneficial for a brand to have an active, interesting Facebook Page.

By: TheOnlyAnla

What Does This Mean for Facebook Brand Marketing?

Increased Exposure and Consumer Engagement

This new feature could change the way brands advertise through Facebook. Instead of blatant, and sometimes invasive, Facebook ads, as well as the obviously promoted “Pages You May Like” suggestions, this connected page News Feed feature allows for a friendlier, more interesting way to expose your brand through your Facebook Page. The feature creates the opportunity to make your brand’s Page more exposed and accessible to consumers by connecting with them through their similar interests. Your brand becomes less of a selling-driven cooperation, and more of an individual with intriguing Facebook connections and posts, which makes your brand a more desirable Page to follow.

Endless Possibilities for Collaborations

In the realm of niche marketing, this added feature is a dream come true. Collaborating with similar, related brands becomes a win-win for all parties involved. For example, a newly built community center with a need for a substantial amount of Facebook fans can attract a targeted following by reaching out to local health food stores, community children clubs, etc., who already have a considerable amount of followers. They can collaborate with these related, but not competitive, organizations by asking to be included in an X amount of posts on their page, for a certain trade commodity, such as, in our community center example, offering their products and services at their facility. The posts themselves would have to be subtle enough not be forced, but direct enough so that the connected exposed followers would have a significant reason to become engaged and perhaps start following the new Facebook page.

Final Thoughts

Some possible backlash for this new feature could be that it will be just another portal for spam, but in our highly digital world, what innovations don’t have that possibility? Overall, the new feature allows Facebook Pages to become interconnected, leading to a increased exposure, and promotes collaborations between corresponding brands.


Rebecca CourtneyRebecca Courtney is a soon-to-be graduate of Purdue University, where she studies Public Relations and English. She specializes in authoring and advising on the art of social media.

Marketing and Public Relations Recommendations for Every Business

Business owners frequently ask what we recommend that they do to market and promote their business. While we cannot suggest strategy for your business without consultation, we can recommend the six tactics we outline here as critical to developing a strong presence and attracting new business.

Recommended Public Relations and Marketing Activities

Marketing and Public Relations Recommendations

  1. Add social media advertising to your plan—Whether you use Facebook, Instagram, Pinterest, Twitter or LinkedIn, you must begin to allocate advertising dollars to promoting posts and your firm. Many people were lured into thinking that social media were free to use to promote their businesses. We have all discovered that free is not free. It takes time and energy. Changes to all social media channels have caused it to be increasingly difficult to stand out and connect. Now every platform allows you to use ad dollars to reach target customers. Don’t fight this. Just do it.
  2. Create a content marketing plan—If you are using your owned media channels to distribute content, you must have a coherent content marketing plan. Without a plan, you will drift into poor habits and unfocused posting and sharing. Focus on your core business and anchor customers.
  3. Create a content driven website that gets updated on a regular basis—If you have been too focused on your business this last year perhaps you missed the news that Google has drastically changed their algorithms in the last 18 months. Firms who need to be found are beating you in search results pages because they are using their website to author new, consumer / customer focused information which supports marketing and SEO goals. A content managed website allows you to easily add content to your website.
  4. Use email marketing to keep in contact with your customers—You can say thank you, share news about customers, congratulate them and at the same time, remind them of the solutions offered by your products. If you are smart, #2 and #3 above will be designed to work hand in glove with this initiative. E-mail marketing to current and past customers is a must-do. Not a want-to-do.
  5. Create a crisis communications response plan—Neglect this recommendation at your peril. Every business will face a crisis and you have no way of knowing when. Whether a disgruntled customer who takes to Twitter to vent or an employee who commits fraud or embezzles from your business. You are vulnerable. A crisis communication plan allows you to prepare in advance by understanding and evaluating the risks and threats. And it allows you to have first line responses composed and a plan of action. Don’t wake up one morning to find that you are being skewered in social media and you have no way of knowing in which direction to turn.
  6. Think and act like your customers—Of all the recommendations I have to make, this one is essential to your continued success and the success of all my other recommendations. If you get out of the self-promotional mindset, you will discover new perspectives. These new perspectives will help you do better work, offer better, more customer-centric products.

It is up to you to make sure your marketing fits your customer and supports your business goals. Don’t neglect doing something now that will win you new business in the future.