GDPR Applies to US Companies
New European privacy laws affect US websites, companies and businesses. What is GDPR and why is it going to impact you? Find out what you can do to be certain that your website and email marketing are correctly gaining consent and managing data properly.
Lowcountry BizSC features Founder on Entrepreneur Minute
Charleston PR's founder Cheryl Smithem speaks with Alan Cooper of Lowcountry BizSC about the firm and shares her insights into establishing her business coming out of the recession as well as her top tip, what she calls the secret sauce, for continued growth in every business.
Leaders must speak with one voice, have coordinated, unified message
When it comes to your business, it is always preferable to have a single person act as a designated spokesperson for your company. The goal when interacting with members of the media is to avoid contradictory information delivered by multiple individuals which can undermine credibility, reputation.
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Crisis Planning Must Happen In Advance of a Crisis
Advance crisis planning helps prevent panic, identifies key crisis team members and materials necessary to respond, so your business endures the crisis.
How Frequently Should You Get a Website Redesign?
Website functionality changes over time. If your site's time on site and bounce rate increase, it's time to update with a website redesign.