Pitchengine | Strategic Marketing and Charleston PR

Social media releases with Pitchengine

September 18th, 2008 | Author: Connection Maven

The days of sending out volumes of press releases are dying on the vine…or at least they should be. Today, PR pros (and I did say pros) are using refined lists to deliver a message to targeted journalistic outlets. BTW–If your company insists on spamming journalists who don’t cover your company’s product or service area, it’s time for a review of their services.

One of the new ways to send out rich content releases is to use rich media releases that go out to your social network and the wider world. Pitchengine is one site/service that is offering the opportunity to add, images, video, and release via social media networks quickly and seamlessly. The site is easy to use and offers the best vehicle I’ve found to distribute to social networks.

Rather than scatter video on Google or YouTube, you can embed it in this template and have it together with all your other information.

I have to say, I do love new technology!