Tag Archives: Peter Shankman

Powerful Strategies

Posted by cheryl

The longer I’m in business, the more I realize that some of the most powerful strategies for business growth are the ones that I learned many years ago. Books have been written about this. Fulghum gets it right. So, at … Continue reading →

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Say no to printed media kits

Posted by cheryl

I believe in facilitating a one-to-one relationship for my clients with their customers. Knowing what customers think and how they use your product is important. The only way to know this is to have an ongoing conversation and dialogue. The … Continue reading →

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Connecting the world of reporters and publicists

Posted by cheryl

Peter Shankman has a good idea. He started a group on Facebook “If I can help a reporter out” that out grew Facebook and has gone to the internet. It’s a simple idea really, publicists are frequently charged by our … Continue reading →

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