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Tag Archives: media
What the F * * k is social media?
A great new slide show has been created that shares the major points of what is social media. It’s written in a simple, direct way that really gets one’s attention and makes the point that the revolution in media is … Continue reading
Say no to printed media kits
I believe in facilitating a one-to-one relationship for my clients with their customers. Knowing what customers think and how they use your product is important. The only way to know this is to have an ongoing conversation and dialogue. The … Continue reading
Posted in Public Relations
Tagged editors, HARO, journalists, media, Peter Shankman, pitching, PR, press, press kit, Public Relations, release
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PR is individual
In the many years that I’ve worked with companies to develop public relations plans, the number one misperception regarding PR which I’ve experienced over and over; is that it is a simple set of activities that can be done quickly, … Continue reading
Posted in Public Relations
Tagged events, Marketing, media, PR, pr planning, pr plans, Public Relations
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