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Tag Archives: Marketing
GoDaddy Ad is a Suck Fest or Super Bowl 2013 Spot Fail
Things that suck. That should have been the name of the GoDaddy spot aired during the 2013 Super Bowl. Supposedly playing off the old adage that sexy and nerdy don’t mix, the ad has GoDaddy spokesperson Danica Patrick introducing us … Continue reading
Small Businesses Social Media Use Lags
Click to view large version of graph Are small businesses social media phobic? Social media has changed the way a vast majority of people communicate in their personal lives. Millenials, and Gen X use texting, Facebook and Twitter in place … Continue reading
Posted in Social Media
Tagged communications, Facebook, Marketing, small business marketing, Social Media, strategic planning
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The Power of Attraction: Marketing for 2013 and Beyond
Marketing and the Power of Attraction What characterizes marketing in the 21st century from 20th century? Attractive marketing uses pull rather than push. You must do everything possible to ensure your products and services are as alluring as a jar … Continue reading
Posted in Content Marketing
Tagged branding, communications, Marketing, Public Relations, small business marketing, Social Media
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Future Leaders Use Social Media
The future is being shaped now. Students who are future CEOs are preparing to lead and forming attitudes that will alter the way corporations large and small do business. When it comes to marketing, two characteristics stand out: Passion and … Continue reading
The Social Mom: Influential, Powerful
Entrepreneurial business owner, or employee, consumer, child chauffeur, cook, friend, wife. The social mom wears many hats. As she traverses her life, she shares, discusses and recommends. She downloads coupons and “likes” and recommends businesses. As a business owner selling services … Continue reading
