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Tag Archives: Charleston South Carolina
Beloved Local Brands Extinguished
In the days when more people are seeking locally produced products that proclaim their roots, it seems counterintuitive for Borden Dairy to purchase local favorite Coburg Dairy and change the name to Borden. What is certain is that Borden wants … Continue reading
Newspaper Ad Revenue Slide
Today’s New York Times reports of the continued slide in newspaper advertising revenues which are down 12% for the year and more than that for May. The most concerning aspect of this report is the fact that those who are … Continue reading
Posted in Advertising
Tagged Advertising, Charleston South Carolina, newspaper reader, newspapers, Post and Courier
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Technology
Today has been one of those days when you feel that you take two steps forward and one back. As I have been working this morning, I have encountered tiny gremlins who have nibbled away at my patience and frustrated … Continue reading
Print ad revenue falls–and are we surprised?
Today’s news includes a story regarding the calamitous decline in print revenue for U.S. newspapers and the rise in on-line ad revenue which cushioned the fall. The story further details that classified ad print revenue also fell. This should be … Continue reading
Thought Revolutions
Revolutions don’t come overnight. They are the climax of incremental changes in perspective that sneak up on you. Until one day you realize that there is another way of doing things. For several years I have supplemented my daily reading … Continue reading
Posted in Advertising
Tagged Charleston South Carolina, death of mass media, mass media, news, newspapers, radio, television
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